Higher Coffee Bean Price by Insane Idea? Must and will coffee price climb higher and higher? How? The following explanations are the aswer. All coffee stakeholders i.e coffee traders, roasters, marketers, café, resto, retailers, bank, barista, gourmet, government, exporters, coffee users, coffee lovers etc can receive advantages from coffee word. But, what will happen if coffee growers substitute their coffee plant by different commodities? It has happened in large areas at us. Many coffee growers has substituted their coffee plant by other commodities such as rubber tree and oil palm. The coffee bean price has hit the history price, and will likely climb higher and higher. Why? The answer is seeked in “supply-demand law”. Whenever supply is less than demand, the price will go up. This is a classic economic law, and is true. Why demand is more than supply? The answer: 1. The supply decreases while demand is st